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TREND ACCELERATOR

Interactive Experiences
& E-Learning

Online Reputation
Management

Communication and Media
Relations with Impact

Virtual Live
& On Demand

Closest to our Clients

In our activity, dimension is a virtue. We work on a daily basis and in a continuous way, with nearly two hundreds of projects in Communications Consultancy, Media Relations, Online Reputation Management, Crisis Communication, Storyselling, Video Content, Media Communication, Web Development, Shopper Marketing and Editions. The dimension of our teams allows us to collect and share knowledge. The fact that we accompany such a high number of clients does not restrain us from an attentive follow-up, due to the methodology we use, with focused, motivated and available teams.

SKILLS

STRATEGIC COMMUNICATION CONSULTANCY

The heart of our House of PR is the Strategic Communication Consultancy that includes Media Relations and Crisis Management. From the moment they hire LPM, our Clients know they’ll start to rely on a team, totally or partially, dedicated in transforming their activities and initiatives in favourable Communication moments and in establishing a professionalized management of their relations with the different audiences.

Public Affairs

We follow up the public legislative activity that is relevant for the Client, risk assessment, identify opportunities and define key-messages. We study and promote the engagement with stakeholders with the most different portfolios.

MEDIA RELATIONS

Communication Advisory is aimed at promoting the Client to its stakeholders, through a visibility in the media that enhances the organization and strengthens the interest in its services and activities. We structure ourselves as the Client’s “Press Office”, in order to act quickly and globally as a professional contact platform.

SOCIAL MEDIA & ONLINE REPUTATION MANAGEMENT

The question is not if you have good press or not. The question is if you have good Google. At LPM we developed skills in Online Reputation Management that allow us to have a deep know-how and experience in implementing highly sophisticated monitoring and intervention projects, globally on the web and in different languages. It is also this team that is dedicated to the very qualified Management of over 60 Social Media pages from various brands and organizations.

Virtual Live & On Demand

Digital and on demand are here to stay and are assumed as fundamental means of communication with audiences. We develop immersive virtual platforms from scratch and design webinars, virtual meetings, international conferences or congresses, in videoconference or from our studio. Our approach allows for a truly immersive and participatory experience with several layers of interaction and movement.

 

Social People

We boost the relationship between the Client and the right influencers for each project, in a tailor-made process, thought and worked on a case-by-case basis. We create strategies, design campaigns and write stories, so that they can be felt and told by others - the specialists recognized and valued by the audience, the influencers, whom we call Social People.

INTERACTIVE EXPERIENCES

& E-LEARNING

We make experiences richer, using the latest technology and a creative storytelling. We create multimedia and educative platforms, that enrich the experience, the contents and the messages. We idealized, built and activated our NewsMuseum @Lisboa_Sintra, we have already developed dozens of interactive projects and, more recently, we have been planning and producing e-learning programs directed to communities.

CRISIS COMMUNICATION MANAGEMENT

Crisis Communication occurs when the image of an organization is – or is at risk of being – impacted in a very negative way. Any flaw in that communication might worsen the crisis or create new ones, damaging the reputation. The quickness of the action, the experience and the number of available human resources are essential to respond – through the media - to this type of occurrences.

Media Coaching & Public Speaking

This skill is based on a deep knowledge of the rules of the game behind the scenes of Journalism and the Media and allows to prepare the representatives of each institution that need to expose themselves. Media Coaching modules, whether for Media Training or Public Speaking Training, combine theory and practice, form and content. At the same time as working on posture, diction and sign language, we also work on the ability to argue and assertiveness of the key messages.

Design & Visual Hub

The Creative Thinking division is a laboratory of ideas and creativity, placed at the service of the Client. The goal is to generate Communication solutions with differentiation, in initiatives designed by the team and produced in full by LPM. Our multidisciplinary team of creatives has skills in terms of editorial, graphics, event production and web communication.

Vídeo & Broadcasting

Our Video & Broadcasting team is responsible for the design, production and editing of videos for various formats, either for dissemination on social networks, or for live streaming, advertising films, documentaries, television programs and series, corporate videos and institutional. We use the latest means and technologies to develop sophisticated audiovisual projects that can include motion graphics, 3D, Virtual Reality or Video Mapping.

ENGAGEMENT WITH HEALTHCARE PROFISSIONALS

Our specialists in Healthcare Engagement create, manage and streamline unique, interesting and credible platforms. Many of them are the main vehicles of relationship between the pharmaceutical industry, medical societies and other organizations, doctors, pharmacists and nurses and other audiences.

MEDIA, CONTENT AND COMMUNITIES

We connect the interests of audiences to the discourse and news of the Brands and Institutions. We have a solid experience in making editions under contract, on a turn-key basis, always with high quality standards, intelligent and appropriate content and strict adherence to deadlines and budgets. We put this expertise in “custom publishing” at the service of external Customers - companies, associations or other entities - who want to develop editorial projects as tools for communicating with their audiences.

WEB DEVELOPMENT & APPS

Current Public Relations are not limited to influencing the formal channels of the traditional media system. They adopt methodologies and tools prepared to build impactful stages in our overcrowded panorama of content and information. We are specialists in the creation of new platforms and communication tools and mobile solutions. Engagement and interactivity are the basis of the multiple solutions developed that can range from apps to websites.

BRAND ACTIVATION

We have a team specialized in Trade Marketing and Brand Activation, either with the Consumer or with the Internal Public, in order to activate brands and empower them in their relationship with people. The intervention is done in creative conception, in the development of graphic and industrial design and in the monitoring of production and implementation.

MEETINGS & ACTIVATIONS

We combine experience and dimension to prepare events (in person, digital or hybrid) designed for different types of audiences and a robust portfolio in launch events for Media, Bloggers, Conferences, Congresses and Meetings.

This service can be done one-shot or integrated in a global and integrated Communication strategy.

INTERNAL COMMUNICATION & HUMAN SHARING

At LPM, we define and implement Internal Communication plans and initiatives tailored to each Client and develop tools, mobilization campaigns and other two-way interaction channels that consolidate their effectiveness.

LPM founded the category of Communication Consultancy in Portugal. Its activities have always been carried out, since 1986, in plain market leadership – inspired by sophisticated and demanding clients. To address new problems, innovative solutions were created, channels were discovered and methodologies invented. The scope of intervention has been extended to every discipline of Public Relations, a move that produced scale and dimension and attracted the best people in our industry. Come see THE HOUSE OF PR.